C&W @ K Content Expo 2023
After tackling the challenges of the Covid pandemic, our company boldly shifted focus away from the Entertainment industry. We wanted to support our B2B clients in a more impactful way, using our creative problem-solving and storytelling expertise to build stronger relationships.
But our love for developing original Intellectual Property never wavered. We explored new territories while staying true to our storytelling and entertainment roots, which have become a defining part of who we are.
Stepping away from being a small cog in someone else's pipeline, like with Ant and Dec's Saturday Night Takeaway and Inside No. 9, was a game-changer. It gave us the freedom to explore intriguing ideas and embark on our own creative journey and really support our clients in new ways in turn seeing us grow.
Our approach to visual communications is all about infusing entertainment into every project we tackle. Whether it's a health and safety video, a product explainer, or a company introduction, we firmly believe that captivating and engaging visuals have a lasting impact on audiences, far beyond typical corporate stuff.
Thinking about Storytelling and Interlectual Property we recently, we had a blast at the Korean Content Expo in London, connecting with Animation and Licensing experts for international co-productions. We hung out with renowned companies like The Pink Fong Company, famous for their Baby Shark videos on Youtube, AK Entertainment, a major distributor in Korea, and OAA, the genius Creative Game Studio behind the enchanting PC Game 'Pigromance.'
Sure, attending such events is less frequent now because we're all about our clients and ongoing projects. But you know what? The insights we gained and the trends we witnessed sparked a ton of new ideas. We're pumped to infuse fresh energy into our active projects and gear up for even more extraordinary future endeavors.
Our journey beyond the Entertainment industry has been one of innovation, creativity, and embracing change. We're sticking to our commitment to storytelling and entertainment, using it to create compelling visual communications that resonate across different industries.
As we continue to evolve, we can't wait to bring captivating storytelling and the magic of Intellectual Property to Stoke-on-Trent and beyond. The road ahead is full of potential, and we're excited at what it holds!
DW