When Health & Safety Meets Storytelling Magic: Our Work with Amec Foster Wheeler
Let’s be honest. “Health and Safety Training” doesn’t usually top the list of binge-worthy content. It’s important — vital, even — but more often than not, it’s delivered in a way that makes you wish you’d accidentally muted the sound.
So when Amec Foster Wheeler came to us with a challenge — create a series of health & safety videos their global workforce would actually want to watch — we rolled up our animated sleeves and got to work.
👀 From Compliance to Connection
This wasn’t about ticking boxes. It was about keeping people safe. About helping a diverse, international team understand not just the what of safety, but the why.
The old approach? Static slides, a voiceover that sounded half-asleep, and messages that faded faster than a post-lunch sugar crash.
Our approach? Two totally bespoke, non-human characters designed from scratch. No humans, no helmets, no clichés. Just clear storytelling, visual metaphors, and the kind of expressive animation that makes people feel the message — not just skim it.
🎨 Why Animation Works (Especially Here)
Animation lets us say more with less. It crosses language barriers. It dodges corporate stiffness. And it helps turn “Don’t touch that pipe!” into something memorable, even shareable.
Our animated duo weren’t just adorable (though they absolutely were) — they were effective. They could trip, tumble, and recover from workplace blunders that would make any health & safety officer wince. And better still, they could do it in ways that made the learning stick.
💡 Results You Can’t Unsee
This series wasn’t just a hit with the staff — it raised the bar for what safety training can be. We helped Amec Foster Wheeler move from “Have you watched the video?” to “Have you seen the new one?!”
Because when people engage, they remember. And when they remember, they act safer.
🎬 Want Training That Actually Works?
If your internal training materials are starting to feel a bit... dusty, it might be time to give them a glow-up. We’re experts at turning dry into dynamic, complex into clear, and forgettable into fantastic.
Let’s talk animation that makes your message matter.
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